Neontastic 10th Birthday Cake at The Gay Wedding Show is a Showstopper!

In April 2012 I had an idea for a massive photo shoot but I had no idea that our ‘Nuts About Neon’ theme would still be creating headlines a year later!  On the day back in May last year Helen from Sweetness & Delight Wedding Cakes arrived on set with the most awesome cake and it wasn’t just a dummy there was a real rainbow cake inside which tasted divine.  A year on and the dummy part of the cake has appeared as many wedding shows as part of Helen’s prestigious display.  So why is it making headlines again?  Here’s Helen with her latest wonderful news!…

Bridal Colour, Ice The Cake, Worton Park, May 12-480

Credit: Jay Mountford Photography

Guest Post – Helen Whelan

After creating our funky bright cake for the ITC neon photoshoot back in May last year it has proved extremely popular with many wedding couples.  So much so we are going to be recreating this cake on a number of occasions throughout this year. 

Bridal Colour, Ice The Cake, Worton Park, May 12-440

Credit: Jay Mountford Photography

Not only has the cake proved popular with wedding couples, but also with ‘Pink Weddings magazine’ who last month asked us to write a feature based around our design.  Pink Weddings Magazine is aimed at helping gay couples plan their perfect big day. 

The release date of the magazine edition which contained our feature coincided with the ‘Gay Wedding Show’ (GWS) in London on Sunday 10th March and much to our excitement as a result of our contacts with Pink Weddings Magazine we were asked to create a 10th birthday cake for them.  Although we were already exceptionally busy with making lots of miniature cakes for a wedding it was an opportunity we did not want to miss!

London March 2013-7026

Credit: Graham Martin –

We only had a short time to produce something so decided to recreate our funky bright cake again with a slightly different colour scheme, some ‘bling’ and of course we included our brightly coloured sponge cake inside (well how could we not?).  The picture of the cake with the very smiley chap in a stripey top is friend of GWS, Julian Bennett who presented ‘Queer Eye For The Straight Guy’.

London March 2013-7338

Pictured:  Julian Bennett ~ Photography Credit: Graham Martin –

The GWS team were an absolutely wonderful bunch and there was also some really amazing suppliers exhibiting at the show.  We were really very honoured to have been involved with such a fantastic team and look forward to seeing them all again at the Gay Wedding Show – Brighton in October and maybe even sooner.      

London March 2013-7273

Credit: Graham Martin –

Photography Graham Martin :

Congratulations Helen we are so delighted for you at ITC HQ.  Looking forward to seeing your next creation later in the year 🙂 xx


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